Macy’s 4th of July Fireworks
The Macy’s 4th of July fireworks promotion is one of Macy’s biggest national events. Aiming to capture the awe and excitement of a fireworks show, our team used the branding elements to create these promotional videos.
Played on screens in-store, on the buildings as well as on our social media and website.
Roles: Storyboard design, Animation
Original artwork given to our team to use as style guide and assets from the Annual Events team.
